If you work in the hospitality industry, you know how each detail in a space contributes to guests’ overall experiences. As a professional, you at least understand indirectly how colors can be leveraged to achieve specific and desired results. In fact, color is a powerful tool that can affect behavior, stimulate emotions, and influence perceptions.
As custom framing professionals, we understand how colors influence a space. Let’s discuss how to harness the power of color and use it strategically in hospitality environments.
Psychology of Color
Colors can evoke emotions and set the tone of any space. By understanding the psychological effects of various colors, you can design interior spaces strategically. Using colors, you can create an atmosphere and purpose in a designated space. Here’s a look at how colors can influence moods and even interactions.
Blues and Greens
Blues and greens are analogous colors, meaning they are found in nature. Think about a sunset or an ocean scene. These colors can be used to create a visually pleasing and balanced design. Use them in many ways, including custom framing artwork.
These hues are commonly associated with tranquility and calmness, which are perfect to use in areas where you hope to promote relaxation for your guests. Use blues and greens in hotel rooms or spa areas to create a sense of serenity and help lower guests’ stress levels.
Oranges and Yellows
Brighter colors like yellow and orange tend to evoke energy and warmth. Add them in areas where you want to add a pop of energy. These colors promote friendliness and conversations and help create a space that is welcoming for everyone.
Oranges and yellows are great for social spaces. Use them in hobbies, lounges, or restaurant areas in your establishment.
Red Shades
Depending on the shade, red can be an intense color that increases passion and energy. The high energy provided by reds can be balanced out aesthetically by adding elements in cool tones, such as lamps, pillows, or custom frames.
Use red in spaces where you want to command attention or make a bold statement. Red is a great choice for feature walls.
Neutrals
Neutral shades are extremely useful and important for balancing out spaces. Gray, white, and beige all provide a versatile backdrop that completely changes a space. Neutrals can totally uplift a space, or calm it down, depending on the furnishings and other accents being used.
Use neutrals to create a clean, sophisticated, and balanced look. They are easily leveraged to make other design elements in the space stand out.
How to Use Colors When Custom Framing
Color choices obviously influence the aesthetics in any space, but they have more to offer than just enhancing aesthetics. Colors also evoke specific emotions. Think about how colors make people feel with choosing frames and mat colors for various spaces.
- Warm Colors in Hospitality Spaces. Reds, oranges, and yellows are warm and energizing. Use these energizing and inviting colors in public areas such as lobbies, restaurants, and other public areas in Atlanta, GA.
- Cool Colors in Hospitality Spaces. Blues, greens, and purples are calming and sophisticated. Use these colors in areas where people work or rest, such as lounges, bedrooms, and office spaces.
- Neutral Colors in Hospitality Spaces. Whites, blacks, browns, and grays are versatile and timeless. They can add a classic feel to any area when combined with other hues. They bring balance to spaces where other colors are used predominantly.
In hospitality spaces, use color strategically to define smaller areas within a larger space. Use colors to guide guests from one area to another. For example, use warmer tones in common spaces and cooler tones in restful or private areas. This helps guests determine the function of each space. Use different colors to define spaces and rooms to easily differentiate each space’s purpose.
Suburban Frames, Atlanta’s Go-To Custom Framing Experts
Color is a powerful visual element that communicates various messages to guests. Colors can transform a space and make a guest feel welcomed and comfortable, or make them want to run away. Framing professionals at Suburban Frames understand the psychology of color. Let us help you choose frames and mat boards that can help you get the response you desire in your hospitality setting.